About Merchology


noun | Mur-chol-uh-jee | the science of merch; the art or skill of preparing custom apparel and gifts

We know that ordering merch for your next company event is one of the many things on your mile-long to-do list. It’s a good thing you’ve got a knack for style and an affinity for the top quality brands. At Merchology, you can easily customize fashionable branded apparel from all your favorite brands, anytime, online. Add to that all-inclusive pricing--including free logo setup, free custom decoration, and free shipping-- fast turnaround times, and a dedicated Merchologist just in case you want to collaborate on building your order. Merchology is your logo + the brands you love. It’s pure brand awesomeness.

What you can expect from us...

  1. Highest Quality Products – we pride ourselves in offering top quality selections from all the leading brands in apparel and accessories. When you shop with Merchology you have your pick of more than 60,000 products from over 200 brands. You simply won’t find that kind of selection of customizable products anywhere else.
  2. Top of the Line Decoration – you'll notice the difference in decoration quality when you shop with us. Our custom decoration experts have just about every decoration method imaginable at their disposal, so you can be confident that your company logo is applied to your product in the best way possible.
  3. Unrivaled Customer Service – at Merchology it is our goal to provide the best customer experience in the industry. That’s why every customer receives their own dedicated customer service representative to assist in any way possible. We also offer custom online customer stores and the fastest shipping times in the industry. Don’t take our word for it though, check out our customer reviews or contact us to find out for yourself!

Merchology is headquartered in Minneapolis, MN. Our team is comprised of a dedicated and inspired group of people with over 80 years of collective experience in delivering businesses consumer branded custom apparel and accessories.

Our Story

Dick Ward and Nolan Goodman co-founded Merchology in Minneapolis, MN in 2013, leveraging Dick's 29 years and Nolan's 8 years of experience in the promotional products and incentive industries. One of their first moves after founding the company was to hire on Dick's daughter, Ally Delgado, and son, Andrew Ward to serve as CMO and COO of the company. To this day, Merchology remains a family-run small business!

At Merchology our mission has always been to help businesses spread their brand far and wide with the highest quality custom decoration in the industry on co-branded apparel and accessories from all the top brands. One thing that separates us if our commitment to putting people first. It is our goal to make customers feel special, which is why we offer complimentary logo setup, free decoration, and free shipping with fast turnaround times, and a dedicated customer service representative for each and every customer. Contact us today to see how we can help your business generate brand awareness through custom apparel and accessories and be sure to check out Merchology in the news to see what we've been up to!