6 Important Parts of a Launch Party

Don't Forget These Launch Party Necessities

Entrepreneurship is alive, well, and thriving in a post-COVID world. Business owners, creatives, team leaders, and service providers are more creative than ever before, and there are so many ways to get their ideas and offers in front of their audiences. Launch parties—both virtual and in-person—are one way to get those new offers out into the world. 

Whether you’re a solopreneur or leading a corporate team, hosting a launch party is not just a way to unveil a new offer or product. It’s also a great way to celebrate it, as well as the hard work your team put in to create it. Complete the event with custom launch party giveaways to spread brand awareness! 

It can be daunting to organize and hold a launch party, but with the right resources and swag, you can make it memorable. Here at Merchology, we have so many corporate launch party gifts to choose from. That makes the gift selection process so much easier. 

Finding the right swag for company launch parties is just part of the big picture, though. We’ve gathered some tips to help make your launch party a success. Let’s jump into it!

Why Host a Launch Party? 

Launch parties can be fantastic for new companies and new product launches. They help to spread the word about your brand and raise awareness among your target audience. Great launch events can also help you make new connections. 

When you host a launch party, you’re giving yourself (and your team, if you have one) permission to celebrate a job well done. Taking time to enjoy what you’ve created also boosts morale and gives you a moment to breathe before jumping right into the next project.

Decide on a Theme 

Add a little pizazz to your launch party by theming it! Your party’s theme should be tied to your new product, service, or offering somehow. Consider choosing something catchy, a play on words, or a value that reflects your company’s mission - such as sustainability or self-care. Don’t forget to add corporate launch party gifts that are aligned with this theme. 

Pick the Right Venue 

Location is always an important feature, so choose one that suits your launch party’s theme! The location of your event can also reflect your new product or brand. It could also be a team favorite or a place that’s personally significant to you, depending on what you’re launching. 

Choose Fitting Catering 

Great food makes a good party even better! Make sure to choose the right catering for your event. Alternatively, you can include branded snack gifts as custom launch party giveaways! With your logo added to these delicious gourmet treats, your guests will remember your brand long after your event is over. 

Promote on Social Media 

If you’re planning a launch party, might as well make sure your audience knows about it! Be sure to promote your party on social media to get the word out. Social media is a great tool, whether you’re hosting a local event or throwing an online party. As an incentive to attend, consider offering a few branded giveaways for launch parties, to be given away to event attendees who are present! 

Shop Custom Gifts for Launch Parties 

Fantastic corporate gifts can help to make your launch party extra memorable. Whatever your budget will allow - whether that’s a giveaway for every attendee or one grand prize - be sure to choose high-quality gifts that reflect your brand well, and that your attendees will be able to enjoy for a long time after the party’s over. 

Gifts like the laser-engraved Zusa Commuter Tumbler, the custom Marine Layer Men's Black Signature Crew, and the branded Richardson Loden Premium Cotton Dad Hat all make useful, memorable swag for company launch parties. Each of these items comes in at a workable budget, making it easier to include more gift recipients in your launch party giveaway.

   

Contact Us

Are you ready to plan your launch party and get some fantastic ideas for corporate launch party gifts? Our Merchologists are here to help! We’re standing by to answer your questions about branded giveaways for launch parties, show you our available Merch Solutions, and even get your order started. Contact us today if you’re ready to plan!