Why Gift Customers: Coffee Shops

Why Shop Merch for Coffee Shops

You already know that coffee is crazy popular, but there are statistics to back that up. According to the National Coffee Association, 63% of Americans drink coffee every day. That’s more than those who drink water, to put it in perspective.

As the most-consumed beverage in the U.S. and one of the most popular drinks worldwide, it stands to reason that coffee consumption was impacted by COVID-19, just like practically everything else.

The NCA has found that the pandemic didn’t impact overall coffee consumption in the U.S., though. However, it did affect how much coffee was consumed outside the home.

Luckily, in-office coffee has gone back to its pre-pandemic levels, and at-home coffee consumption is even higher than it was pre-pandemic.

Also, as people get more and more comfortable visiting public places, many are returning to their favorite coffee shops or trying out new ones. Today, almost 32% of people buy coffee from a coffee shop 1 to 3 days per week.

If you’re a coffee shop owner, selling custom coffee shop merch is an excellent way to increase word-of-mouth marketing, spark brand loyalty, and offer customers something they’ll use often. Everybody wins!

Shop Custom T-Shirts for Coffee Shops with High-Quality Printing

At Merchology, we believe that the real purpose of merch is to connect with people. Custom printed tees or sweatshirts with your logo are the perfect way to not only bring your team together but to reach out to your customers, supporters, followers, and business partners. Not only do we have the custom T-shirts and merch you need for your coffee shop, but we also have a new custom tee printing method that allows for even faster, lower-cost, more detailed, more durable designs! Check out direct apparel printing for your customer gift tees!

Why Should Coffee Shops Give Customers Branded Gifts?

It’d be difficult to find a coffee shop that doesn’t offer branded cafe merchandise. Have you ever wondered why logo-branded coffee shop merchandise is so popular, though? We have a few ideas.

Branded Merch is a Coffee Shop Staple

Most customers will expect that your coffee shop has custom merch. And when they go looking for it, you definitely want it available to sell to them. No matter the size of your business, you should always have on-trend custom coffee shop merch in stock.

Free Advertising and Brand Awareness

Whether you’re a brand new business, you’re promoting the fact that you’ve rebranded or you simply want to buoy your success, cafe merchandise, and custom coffee shop giveaways can help you reach your goals.

Since a lot of people will bring cafe merchandise, like to-go mugs, with them when they’re out and about, it’s like having a walking billboard in the community.

Build Customer Relationships

While it’s always great to acquire new customers, loyal customers are often the most valuable to businesses. When customers receive branded coffee shop giveaways, they’ll remember how much you value their business — and how much they love your company in return.

Also, by creating a positive customer experience that goes above and beyond the norm, you’ll get people talking about what a great company you have.

Create Local Partnerships

While you’ll want to sell a lot of your custom coffee shop merch, you can use branded coffee shop giveaways to build and nurture relationships. For example, if you’ve just opened a new shop, visit other local businesses and give them samples of your coffee beans, along with branded mugs. At trade shows, give away high-quality swag for free so that people remember your business.

What to Gift Coffee Shop Customers

By now, you know that there are huge benefits to gifting coffee shop customers with branded items. Here are some of the best custom gifts and merch for your brand.