Why is New Balance So Popular?

With each new year, different brands rise to the top of the fashion zeitgeist. It’s important to keep up with these changes, especially if you want to give corporate gifts that are on-trend and that positively reflect your company. Some brands, however, are so perennially popular that they always make great logo-branded gifts. Athletic company New Balance has been around for more than a century, and the company’s enduring reputation means their custom apparel is always a smart choice.

Below, we’ll look at the brand’s lasting influence as both athleticwear and streetwear. We’ll also share some of the new Balance polos, shorts, and other products that you can customize for your corporate teamwear and gifts.


New Balance Corporate Apparel

Why is New Balance So Popular?

Since its founding in 1906, New Balance has had a laser focus on the product, above all else.” The company puts quality and performance first, making sure all of their shoes and apparel feature high levels of craftsmanship and durability. Whether you buy a tried-and-true sneaker model or a trendier new offering, every item from New Balance will meet the high standards the company is known for.

In fact, the concept of “tried and true” is the core of New Balance’s brand identity. Not many companies could thrive from “dad shoes” jokes, like in this SNL skit. But New Balance has embraced the image, running an ad in 2019 that said "Worn by supermodels in London and dads in Ohio.” 

New Balance Corporate Apparel

New Balance has also boosted its fashionable side over the past few years. It has partnered with small streetwear brands like Aimé Leon Dore and has collaborated with celebrities like actor/writer/musician Donald Glover and NBA player Kawhi Leonard.

When you buy custom New Balance apparel, you know you’ll be getting products that will stand the test of time, in both quality and style.

Logo-Branded New Balance Apparel for Your Team

Merchology offers a wide variety of New Balance products that you can customize with your company logo! Here are a few options to consider for your next corporate merch order:

  • Logo-branded Quarter-Zips from New Balance offer warmth and versatility. They’re comfortable on their own in mild weather and are perfect for layering during the winter.
Custom New Balance Men's Medium Heather Grey Thermal Half Zip
  • Custom Shorts from New Balance feature a lightweight, microbial fabric that will keep you cool and dry during workouts.

Custom New Balance Women's Team Cardinal Athletics Split Short
  • Corporate Polos from New Balance are a popular choice for teamwear. The moisture wicking fabric will keep employees comfortable and dry all day long.

Custom New Balance Men's Light Grey Tech Polo
  •  Branded T-shirts from New Balance are always a great option for custom apparel. They are good for work uniforms or for giveaways.

Branded New Balance Men's Team Royal Short Sleeve Tech Tee
  • Custom Logo Joggers from New Balance will complete your sport team’s practice outfit or can be a comfortable loungewear gift. 
Custom New Balance Men's Black Heather Fleece Jogger

Contact Us

Contact us at Merchology to add your logo to custom New Balance apparel that your employees and clients will love.