Are you gearing up for trade shows in Q1-Q2 2026? If you’re a seasoned trade show attendee, you know that popular promo items and booth giveaways make it easy to connect with other attendees. They’re a surefire crowd-pleaser, but you want to make sure your brand stands out from the other companies giving swag away at their booths. Unique trade show promo items will naturally draw people to your booth and build excitement for your brand.
To truly stand out, you want to give attendees high quality, on-trend items to choose from. At the same time, you want budget-friendly options for your bottom line. That’s where Merchology comes in. We partner with some of the world’s most beloved brands to offer logo-branded swag, gifts, and apparel your trade show visitors will love.
We offer a broad range of top-quality branded items, including clothing, accessories, tech, and swag from the world’s most recognizable brands. When you work with Merchology, you get access to a variety of customization options, price points, and brands so you can build a swag lineup that fits your audience, budget, and 2026 trade show calendar.
So what are the best trade show promo items for your company booth this year—items that grab people’s attention, draw them to your booth, spark conversations, and ultimately lead to sales and business relationships? Merchology has many unique merch options to choose from, and our team can help you decide what works best for your goals.
Let’s take a look at 10 of our favorite trade show promo item ideas for 2026:
Enamel pins are back in a big way, and your audience will especially love the BCG Silver Diestruck Soft Enamel Lapel Pins at your booth! These pins offer unlimited possibilities for expressing your brand. Feature your logo, company mascot, or even a tagline or seasonal campaign in bold, bright color.
Fidgets are a great practical giveaway to help trade show attendees through long days and multiple presentations. We love the Hit Lime Fun Cube for its multiple forms of fidgets so you can stay focused and reduce stress with ease. Unlike an ordinary stress ball, it offers multiple options to keep restless hands occupied. Help your visitors flip, click, glide, spin, and roll their way to a calm and fulfilling event experience. (It’s easy on the budget, too.)
Looking for sustainable, affordable, organic apparel for your booth? The Allmade Unisex Organic Cotton Tee has it all. Made from 100% organic cotton, these shirts are comfortable, look great, and can be easily layered during cooler months. They’re currently available in 13 colors, perfect for pairing with your brand logo.
There’s nothing better than a high-quality tote bag to stash your trade show swag in throughout the event. The Gemline Red Mini Canvas Tote is sturdy, colorful, and not too bulky. It’s also useful beyond the trade show! Attendees can use this tote for lunches, errands, and more—it’s a fantastic companion for everyday use!
Branded tumblers are a fun and convenient way to stay hydrated during a long trade show weekend. We love the ETS Clear Geo Acrylic Tumbler 16 oz for its double-walled construction and durability. Feature your full-color printed logo on this tumbler to easily boost brand awareness and draw more visitors to your booth!
In 2026, more employees are returning to the office. Enter the Mixie Green Wheat Straw Lunch Box. Add your logo to these washable, reusable, sustainably-made lunch boxes and use them for booth giveaways. Win-win: Attendees can stash snacks or lunch in their box throughout the event!
Keep your brand top-of-mind on the golf course with the Hit Green Aluminum Divot Tool With Ball Marker. Whether you’re attending a corporate golf event or a springtime trade show, avid golfers will love these colorful, clip-on divot tools. Even better, they won’t break your swag budget!
Pens are an excellent, but common, trade show giveaway. Why not include a notebook, too? The Sovrano Green Perth Notebook & Pen equips your visitors with everything they need to keep up with notes during industry sessions. As an added bonus, your logo on the front cover spreads brand awareness and keeps their interaction with you top-of-mind!
Magnets are yet another cost-effective swag option for your trade show, and people love them! The Magnet Group Custom Car Sign Circle Magnet 6 in diam. is a vibrant, fun way to show off your brand. Use them as a conversation starter at your booth, but be prepared: they’ll disappear fast.
Guests love cute office swag; that’s why we included the Ariel Premium Bamboo Sticky Note Dispenser with Phone Holder in this list. This phone stand doubles as a sticky note dispenser, keeping your device and your fresh notes all in one place. It’s a great choice for people who want to keep their desks and thoughts organized.
Merchology is the best place to get custom merch for your 2026 trade shows. Whether you choose between our existing offers or leverage our Private Label Program for future trade show seasons, we’ve got you covered. Refresh your giveaways with new arrivals, and get in touch with our team with any further questions. Let’s make 2026 events the best yet.
